The ultimate shopping experience. Redefined.

Since 1961, Fred Segal has been an iconic shopping destination rooted in Hollywood culture. With its mix of highly curated merchandise and lifestyle offerings, the brand pioneered experiential retail.

50+

Years Fred Segal has been a go-to celebrity shopping destination

$19.95

Price of the first designer Fred Segal jeans in 1960

Expansion

LOS ANGELES

Fred Segal’s first location beyond its original stores—a 2,200-square-foot anchor store at Los Angeles International Airport’s Tom Bradley International Terminal—opened last year. Occupying more space than any retailer outside duty free, merchandise includes women’s and men’s apparel, a denim bar, swimsuits, jewelry, beauty, books, art, accessories and travel essentials.

JAPAN

Fred Segal kicked off its overseas expansion in Japan, a market that has long admired the brand and aesthetic. A flagship store in Tokyo’s trendy Daikanyama neighborhood opened this spring, and will be followed by locations throughout the country.

Powerhouse Partners

Fred Segal is majority owned by SANDOW, along with equity investor Evolution Media Partners—a joint venture among Hollywood talent agency CAA, private equity firm TPG Growth and Participant Media, who were brought on board in May 2012 to enable Fred Segal to grow into a global luxury leader.

Branded Products

In 2013, Fred Segal launched its first-ever branded product, The Blend by Fred Segal, a bespoke fragrance blending kit, available at both Fred Segal and Sephora, based on the 10 most popular perfume oils from the store’s custom fragrance bar. In addition to a Fred Segal Budnitz Bicycle, a line of surfboards and an artisanal candy collection, the team is working with Lenny Kravitz and his design firm, Kravitz Design, to create a collection of products—from apparel to travel accessories—to launch later this year.

Digital

This summer, Fred Segal will debut a unique digital experience at fredsegal.com, establishing the brand online as a curator of lifestyle, fashion and content.

Leadership

PAUL BLUM
“Our job is to leverage the Fred Segal heritage, to understand it and to create new retail experiences that stack up to it.”
PAUL BLUM, CEO

NOW

I run global luxury retailer Fred Segal, known for its Southern California roots and for curating and introducing the world to powerhouse fashion and beauty brands.

 

THEN

I was CEO of David Yurman, COO of Juicy Couture and President and COO of Kenneth Cole, where I later returned as CEO.